Our
Our Marketing Services
Social Media Marketing
By this point, you have an idea that social media marketing is about posting content on platforms such as TikTok, Instagram, Facebook, LinkedIn, and Twitter. But do you have a succinct social media marketing (SMM) strategy in place to do it effectively? A strong social media presence builds business credibility and is a medium for you to speak directly to your audience. One way to do that is by posting meaningful "in-house” content that has your unique brand and voice in mind.
Don’t have time to take pictures and videos? That’s OK, we understand. You’re busy running a business. You can rely on Agnite Communications to visit your location and garner content the good ol’ fashioned way: face-to-face with you and your company.
Pay-Per-Click Ads
Pay-per-click (PPC) ads are digital advertisements that charge you for every “click” someone makes on your ad. They are, in our opinion, a necessary piece to your marketing pie because of their ability to target specific searches your audience is making with freaky accuracy at a cost that fits your budget. PPC ads can come in the form of text, picture, video, or a combination of all, and appear on search engines like Google, websites, and social media platforms.
If you’re just beginning, PPC advertising requires a process of A/B testing to acquire the important ad information of: what messaging speaks to your audience most effectively? Which images or videos garner the best results? We let the data dictate next steps so that your ads are strong and results-driven.
Content Writing
Content writing is the process of writing, editing, and publishing copy for the purpose of digital distribution. Times when you may require a content writer is when you need to refresh the copy on your website, update your website with SEO-friendly blogs, write a video script for an upcoming social media video, or create messaging for a landing page.
During our writing process, we rely heavily on healthy communication with you, the client, because, after all, you’re the expert of your business, right? Our process involves interviewing you, collaborating with you on edits (if you wish), and ensuring that your messaging is a combination of your brand and keywords. Keywords related to your business are vital, as they’ll work to get you found on search engines (ahem, SEO).
Video Marketing
These days, brands can no longer skate by leveraging only written content and still images alone. With live-streaming, TikTok, Instagram Reels, and the ever-so powerful giant that is YouTube, the previous recipes for marketing success can be unengaging and just plain… boring. That’s why we encourage video in your overall marketing plan. We specialize in social media videos and testimonials.
Here at Agnite Communications, we’ll start with your business goals and target audience, craft you a script that connects with your audience, coach you before filming, edit the piece to perfection, and launch it across platforms that make sense. Don’t be shy, you’ll do great.
Email Campaigns
Do you have a database of email addresses of past and current customers? If so, you’re sitting on gold. Do you have strategies set up to garner prospective customers’ email addresses? If so, bravo. You have completed the hardest part - list building! We cannot stress enough how valuable email marketing can be for your business. It continues to be an effective way to speak directly to your audience and is one of the strongest conversion tools to bring you immediate ROI.
We can help you build your lists, create a send-out plan and messaging calendar, design and compose your emails, and track their performance. Ask us about automated drip campaigns; they will become your automated salespeople converting your customers behind the scenes.
Online Reputation Management
Online reputation management (ORM) is the process of monitoring and optimizing the information about your business that lives online. It’s everything from answering your positive and negative reviews, managing your business’ listing information on sites such as Google My Business, Bing, Apples Maps, etc., and working to remove information that is not correctly reflecting your business.
Search engines such as Google value when a business’ information is consistent across all platforms and it takes careful execution to ensure this happens. Let us be your company’s watchdog.